{"id":2119,"date":"2026-10-20T15:49:59","date_gmt":"2026-10-20T15:49:59","guid":{"rendered":"https:\/\/pruebasfoocuzz.com\/?p=2119"},"modified":"2026-10-22T09:32:01","modified_gmt":"2026-10-22T09:32:01","slug":"guuk-lanzamiento-de-una-marca-de-telecomunicaciones-en-euskadi","status":"publish","type":"post","link":"https:\/\/pruebasfoocuzz.com\/?p=2119","title":{"rendered":"Guuk"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"2119\" class=\"elementor elementor-2119\" data-elementor-post-type=\"post\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1d95e362 e-flex e-con-boxed e-con e-parent\" data-id=\"1d95e362\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-7739702c elementor-widget elementor-widget-text-editor\" data-id=\"7739702c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t\n<p class=\"wp-block-paragraph\"><strong>Tejimos la marca entera, de la primera hebra a la \u00faltima:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Identidad visual y posicionamiento narrativo de la marca.<\/li>\n\n\n\n<li>Campa\u00f1as 360\u00ba que combinan medios ATL (televisi\u00f3n, radio y exterior) con acciones BTL y digitales.<\/li>\n\n\n\n<li>Lanzamiento y gesti\u00f3n de las redes sociales, en contenido org\u00e1nico y en campa\u00f1as de pago.<\/li>\n\n\n\n<li>Community management y atenci\u00f3n al cliente en redes sociales, para cuidar la cercan\u00eda en cada conversaci\u00f3n.<\/li>\n\n\n\n<li>Gesti\u00f3n y redacci\u00f3n del blog de Guuk, como altavoz de su prop\u00f3sito de marca.<\/li>\n\n\n\n<li>Dise\u00f1o y mantenimiento de landing pages para acciones de captaci\u00f3n y fidelizaci\u00f3n.<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Lanzar una marca de telefon\u00eda e internet en un mercado muy maduro, dominado durante a\u00f1os por un \u00fanico operador. Al otro lado, consumidores que valoran la cercan\u00eda, el compromiso y el orgullo local, y que buscaban una alternativa con valores a los grandes operadores.<\/p>\n","protected":false},"author":1,"featured_media":1051,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[7],"tags":[],"class_list":["post-2119","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-proyectos"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Guuk - WEB LANA<\/title>\n<meta name=\"robots\" content=\"noindex, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Guuk - WEB LANA\" \/>\n<meta property=\"og:description\" content=\"Lanzar una marca de telefon\u00eda e internet en un mercado muy maduro, dominado durante a\u00f1os por un \u00fanico operador. 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